Restaurant franchise opportunity Franchisor GROUPE LE DUFF
Make-up of the Group network
• 2/3 of restaurants = branches
• 1/3 of restaurants = franchises
Group development
• 80 new openings planned on average every year
• As branches (1/3) and franchises (2/3)
France is partial to franchising. According to FFF (French Franchise Federation) figures, the country’s franchise market is worth 34 billion euros. France alone represents 40% of the European franchise market. In early 2004 it had 765 franchisers and over 36,000 franchised shops totalling 400,000 jobs. Choosing a good franchisor is one of the keys to success in franchise restaurant.
Group Le Duff offers you a restaurant franchise opportunity that will lead your business project to success.
SUCCESS...
... By franchise...
56% of people in France would love to own their own business. 52% fail within the first 5 years. Choose the right franchiser and you will be 10 times more likely to succeed than fail
What does a new business creator aim for? SECURITY
This is companionship, an alliance because there’s safety in numbers; because the franchisee saves time and teething troubles.
PROFIT
Brioche Dorée = 17.5% of EBITDA on average in French branches over the last 15 years.
INDEPENDENCE
A franchise means real independence for a businessperson who gains from the knowledge and leverage of a big name but is self-employed and in control of their future.
You are on your own but not deserted.
What is the advantage of setting up in franchise?
56% of people in France would love to own their own business, but 52% fail within the first 5 years when they are on their own and have to close down or sell up.
In a franchise they are 10 times more likely to succeed than fail with the right franchiser whose experience and keys to success they can rely on.
But doesn’t this come at a cost?
A franchise is not a universal cover insurance policy, but good franchisers have very few failures in their networks. I say it again, choose the right franchiser, like Brioche Dorée, Del Arte, Accor or Yves Rocher to name but a few, and you will be 10 times more likely to succeed than fail.
But how much does it cost a franchisee?
A franchise means belonging to a network. The franchisee is independent with regard to management but not to buying, marketing, advertising and imparting experience.
This is why the franchisee pays an admission fee and duty of 5% of the turnover.
What is the typical profile of a franchisee?
You have to be a tradesperson, know how to run a team of 10 to 30 people and really love the job so that you don’t mind how much time you spend on it.
At all events, you need courage and a lot of faith and boldness.
Nicolas SAMSON - Responsable recrutement franchise
Del Arte et la franchise
Patrice AVELLAN - Directeur de la Communication
Brioche Dorée et la franchise
Our franchises
Because the success of Del Arte depends first and foremost on the constant standard of service and the guarantee of customer satisfaction, we make a point of seeking out franchise partners with talent…
By going into franchise, you want to combine independence with shared experience to maximise your chances of success and optimise your business capital…
Franchises 
Patrice AVELLAN 
Louis LE DUFF Interview sur France Inter
Because the success of Del Arte depends first and foremost on the constant standard of service and the guarantee of customer satisfaction, we make a point of seeking out franchise partners with talent…
By going into franchise, you want to combine independence with shared experience to maximise your chances of success and optimise your business capital…
